Blog

27May

You Gotta Just Roll With It As It Comes….

27 May, 2011, 17:04

Life has been a handful lately, and it doesn’t show signs of letting up any time soon.

More than two years ago, Frank stepped up to help his father through some health issues. Of course you expect improvement, but sometimes it seems it’s one thing after another. Complications, reactions to medication, tests, follow-up tests, appointments, follow-up appointments, therapists… And then of course there’s the paperwork that comes with each and every little thing. You look for every step to get you moving uphill, but in many cases it’s more like a roller coaster — up, down and sideways.

In the meantime, readership of the magazine just keeps growing. We became the largest independent publication in the state without even knowing it. We simply kept trying to meet reader demand with the budget available from our advertisers. As the magazine grows, it needs more of our attention, but right now, our attention is often elsewhere.

It’s all been very challenging, to say the least.

The world of health care and elderly services is daunting and frustrating.What is covered, what isn’t. What is necessary, what isn’t. What’s been considered, what hasn’t. What meds have been taken, what needs to be taken. What’s the symptom, what’s the cause. Many days the question simply stands at, “What now?”

And delivery — even with school letting out and gas prices dipping a little — is always a challenge. It takes six days to get each issue delivered, (rain, hail, sleet, snow, flood, etc.) and it seems as though there’s a crisis of some sort around here every four days or so. Funerals, flat tires, the flu — just to name a few.

This week we missed a day of delivery waiting for a stool sample. That should explain the ebb and flow of our lives right now.

I don’t share this information to say, “Woe is me.” I share it to explain:

We’re not currently at our business best.

If you call and get our answering machine, please leave a message. We could be as close as the garden or hay field (if the sun is shining), or as far as Morgantown Medical Center or a clinic outside Columbus, Ohio.

If I don’t return your call or e-mail quickly, or seem a little distracted or rushed when I do, please don’t consider it my typical behavior. It is possible that a day or two might pass before I get to even catch up on phone messages, and I might not check my email until 11 pm.

If you miss seeing us on delivery and tire of finding bundled copies have been left on your doorstop in the night, please don’t think Frank and I are avoiding you. We enjoy visiting with our friends on delivery routes, but it takes less time and less gas to deliver them in the middle of the night than in the traffic of the day.

If you are wanting to pitch a new column, request my help or services on a project, or ask me to volunteer, or research or direct my attention to something new — forgive me if I cringe or duck and run for cover. Now just is not a good time. (Please check back later.)

We’re juggling at maximum capacity, and though we’d love to do more, deliver more, add more, sell more, post more, market more, network more, serve more, reach more, harvest more — right now we’re focused on what we have at hand -

Family, home, garden, clients.

And with that, we’ve got our hands full.

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